Privacy Policy

1) Scope

This policy applies to information processed through UplineReview, including account creation, identity verification, profile management, review submission, moderation, and related support communications.

2) Information we collect

We collect the following categories of information:

• Account and profile data, such as your email address, full name, and account identifiers created through authentication.
• Verification data, such as NPN-related information and verification status used to determine review eligibility.
• User content, including reviews, review edits, flags, helpful votes, and related submissions you make through the platform.
• Review display preferences, including whether you choose attributed or anonymous public posting where that option is available.
• Basic usage and technical information, such as timestamps, device/browser metadata, and logs needed for security, performance, and abuse prevention.
• Communications metadata for service emails (for example, authentication links and trust/safety notices).

3) How we use information

• Provide, secure, and maintain the platform and your account.
• Verify eligibility to submit reviews and protect review integrity.
• Publish, rank, and moderate community content according to our Terms of Use.
• Detect and prevent fraud, spam, manipulation, and policy violations.
• Investigate and enforce against defamation, severe disparagement, and vulgar abuse.
• Respond to support requests and enforce legal rights or obligations.
• Analyze product usage to improve reliability and user experience.

4) Legal bases for processing

Where required by applicable law, we process personal information based on one or more of the following:

• Performance of a contract (providing the services you request).
• Legitimate interests (platform safety, integrity, and product improvement).
• Compliance with legal obligations.
• Consent where required (which you may withdraw where legally permitted).

5) How we share information

We do not sell personal information. We may share information in these circumstances:

• With service providers that help us operate the platform (for example, hosting, database, authentication, email delivery, and analytics/security tooling).
• With other users when you publish content or maintain a public-facing profile element on the platform.
• If you choose anonymous review posting, we do not publicly display your identity with that review, but we may still process and disclose account-linked records internally or as legally required for moderation, fraud prevention, or compliance.
• With regulators, law enforcement, or courts when required by law or valid legal process.
• During a merger, acquisition, financing, or asset transfer, subject to appropriate confidentiality and legal safeguards.

6) Data retention

We retain personal information for as long as reasonably necessary to provide services, satisfy legal and compliance obligations, resolve disputes, and enforce agreements. Retention periods may vary by data type and legal requirement.

7) Security

We use administrative, technical, and organizational safeguards designed to protect personal information. However, no transmission or storage system can be guaranteed 100% secure.

8) Your rights and choices

Depending on your location, you may have rights to:

• Access, correct, or delete certain personal information.
• Object to or restrict certain processing.
• Request portability of certain information.
• Withdraw consent where processing is based on consent.
• Appeal a rights decision or lodge a complaint with a regulator.

You may also manage some data directly in your account settings. We may need to verify your identity before fulfilling certain requests.

9) Children's privacy

UplineReview is not directed to children under 18, and we do not knowingly collect personal information from children under 18.

10) Cross-border transfers

Your information may be processed in countries other than your own. Where required, we use appropriate safeguards for international data transfers.

11) Changes to this policy

We may update this Privacy Policy from time to time. If changes are material, we will update the effective date and take additional notice steps where required by law.